Marketing Recipes - Video Production Process Guide
Cooking Up Your Perfect Video Content
Our Full-Service Video Menu
At Marketing Recipes, we don't just film videos – we cook up complete visual experiences! From the first sprinkle of an idea to the final garnish of post-production, we eliminate the stress of creating mouth-watering corporate video content. Our secret sauce? Over a decade of experience as a full-service production kitchen, blending the finest ingredients with cutting-edge equipment.
Our pricing menu is crafted based on the typical prep time required for each dish. Our all-inclusive rates cover every ingredient: premium equipment, comprehensive insurance coverage, seamless communication, and more. Plus, we create a pantry of quality footage that can be reused for future projects at discounted rates – think of it as your video ingredient stockpile!
The first step is booking a consultation with our head chef, so we can design a custom menu and budget that perfectly suits your appetite and goals!
Our Video Production Recipe Process
Every great dish starts with careful preparation. Here's how we cook up your perfect video content:
Step 1: Pre-Production Prep
Concept development, script writing, storyboarding, location scouting, and talent casting. We gather all the fresh ingredients needed for your video recipe.
Step 2: Production Day Cooking
Professional filming with our full crew, lighting setup, audio recording, multiple camera angles, and direction. This is where the magic happens in our video kitchen!
Step 3: Post-Production Plating
Video editing, color grading, audio mixing, graphics, animations, and final delivery. We plate your content beautifully for the perfect presentation.
Step 4: Final Serving
Quality review, client feedback integration, final approval, and delivery in your preferred formats. Ready to serve to your hungry audience!
Customer Production Breakdown - What to Expect on Filming Day
Your Complete Filming Day Experience:
Pre-filming briefing: Our chef director will walk you through the day's menu and ensure everyone knows their role in the kitchen.
Equipment setup (1-2 hours): Professional cameras, lighting rigs, and audio equipment preparation. Think of this as setting up our cooking stations before service begins.
Talent preparation: Hair, makeup, and wardrobe styling as needed. We make sure all our ingredients look their absolute best.
Multiple takes: We film each "course" several times to ensure perfection. Like any great chef, we never serve the first attempt if we can make it better.
Behind-the-scenes content: Extra footage for social media appetizers to keep your audience engaged between main courses.
Wrap-up and preview: Quick review of key shots and next steps discussion. A taste test before we head to the editing kitchen.
Timeline expectations: Most shoots range from 4-10 hours depending on the complexity of your recipe, with setup and breakdown included in our service.
Aerial Video Seasoning - Drone Services
Add breathtaking aerial shots to your video recipe! Our CASA-certified drone pilots are like master pastry chefs of the sky – they know exactly how to capture those stunning bird's-eye views that make your content soar above the competition.
Our Drone Kitchen Equipment
Professional-grade drones with 4K+ video capabilities for crystal-clear aerial footage
Stabilized gimbals for smooth, cinematic shots that look like they were filmed by angels
Multiple battery systems for extended filming sessions without interruption
Real-time monitoring equipment for perfect shot composition from the ground
Backup equipment to ensure your shoot never gets grounded due to technical difficulties
Drone Capabilities
Our aerial videography adds that special garnish that transforms ordinary footage into extraordinary content. Perfect for showcasing business locations, events, real estate, construction progress, or any scenario where a bird's-eye view tells your story better.
FULLY INSURED & CASA CERTIFIED - We can fly where others can't!
Australian Drone Legal Requirements - The Recipe for Compliance
Just like following food safety regulations in a professional kitchen, drone operations require strict adherence to CASA (Civil Aviation Safety Authority) guidelines. Here's what's cooking in Australian drone law:
Commercial Drone Requirements (Our Credentials)
Registration Required: All drones used commercially must be registered with CASA, regardless of weight. This is non-negotiable for any business operation.
Licensing: Commercial operators need a Remote Pilot License (RePL) or must operate under approved conditions with certified pilots.
Insurance: Public liability insurance is mandatory for all commercial drone operations to protect clients and the public.
Record Keeping: Must notify CASA and maintain required flight records for all commercial operations.
Flight Safety Rules - The Non-Negotiable Ingredients
Height Limits: Maximum 120 meters (400 feet) above ground level for standard operations.
People Distance: Minimum 30 meters from people who are not part of the crew or directly involved in the operation.
No-Fly Zones: Prohibited within 120 meters of correctional facilities, airports, and other restricted areas.
Daylight Operations: Standard operations limited to daylight hours with clear visibility conditions.
Visual Line of Sight: Pilot must maintain visual contact with the drone at all times during flight.
Weather Conditions: Cannot fly in poor weather, high winds, or reduced visibility conditions.
Weight Categories and Requirements
Micro drones (250g or less): Simplified commercial operating requirements but still need registration for commercial use.
Very small drones (2kg or less): Standard commercial certification required with basic safety protocols.
Small drones (over 2kg): Full certification, detailed safety management systems, and additional operational approvals required.
Why Choose CASA-Certified Operators
Working with certified drone operators like Marketing Recipes ensures your project meets all legal requirements, carries proper insurance coverage, and follows professional safety standards. We handle all the regulatory paperwork, so you can focus on the creative aspects of your project.
What's Included in Every Recipe
Equipment Buffet: Professional cameras, lighting, audio equipment, and all technical gear needed for a perfect production.
Expert Chef Crew: Director, cinematographer, sound engineer, and production assistants who know exactly how to blend all elements together.
Insurance Coverage: Full public liability and equipment insurance for complete peace of mind during production.
Raw Footage Archive: Your video ingredients stored securely for future discount projects – building your content pantry for ongoing marketing needs.
Post-Production Kitchen: Complete editing suite with color correction, audio mixing, graphics, and animation capabilities.
Multiple Format Delivery: Your final video served in whatever format your audience prefers – social media bites, web presentations, or broadcast quality.
Why Choose Marketing Recipes?
We're not just another video production company – we're culinary artists who understand that great marketing content, like great food, requires the perfect blend of creativity, technique, and presentation. Our team has been perfecting our recipe for visual storytelling for over a decade, serving up content that doesn't just look good, but tastes like success.
Every project gets our signature treatment: careful planning (mise en place), expert execution (the perfect cook), and beautiful presentation (final plating). Whether you need a simple corporate appetizer or a full multi-course marketing feast, we have the ingredients and expertise to make your brand absolutely delicious.
Our CASA-certified drone pilots add that extra special garnish that elevates your content above the competition, while our comprehensive legal compliance ensures every project is served safely and professionally.
Ready to Place Your Order?
Contact our head chef today to discuss your video appetite. We'll create a custom menu that perfectly matches your budget and goals, ensuring your marketing content is always served fresh and engaging.
Let's cook up something amazing together!
